No Porkies! New campaign for Scottish Pork Industry

When the Scottish Pork Industry decided to try and add a bit of glamour to their latest campaign, they just knew their campaign needed to ooze quality, so turned to Ubiquitous and our taxis.

The new Quality Meat Scotland campaign aims to highlight good animal welfare and, as such, they have teamed up with animal welfare charity Scottish SPCA.

Promoted initially with the glamorous assistance of Miss Scotland, a fleet of taxis are now touring Glasgow and Edinburgh to raise awareness of the new slogan.