Taxi Marketing

"Having Deloitte branded taxis visible across the Capital has been a creative extension to our national advertising campaign. The high quality finish to our 60 white liveried taxis, combined with the attentive and personable service delivered by Ubiquitous has been first-class. They have always provided courteous and reliable drivers throughout our 12 month contract and this innovative brand-building activity has been much talked about by our clients and our people".
Sarah Williams, Brand and Innovation. Deloitte

"Solgar Vitamin and Herb has used Ubiquitous for an annual PR event for the past three years and each year the level of service has been superb, both in terms of the office support and the drivers themselves.  It is always important at these events to make sure that the suppliers you use have the same level of customer care as your own, especially when they are directly interacting with your clients and Ubiquitous certainly meets this expectation.  I would have no hesitation in recommending Ubiquitous to any company."
Marie Kendal, Marketing Director. Solgar

"The objective for our Caroline Harrera 212 fragrance pre-Christmas campaign was to achieve key city presence. The taxis featured specially adapted creative executions taken from our print campaigns and they really turned heads! In total we booked 855 taxis across 8 major UK cities with a further 500 in London for a month-long pre-Christmas burst. This turned out to be one of the most talked about advertising campaigns we have run. The taxis delivered standout when compared to other outdoor formats used in the past. Our staff, retailers and partners all loved the t axis and the service provided by Ubiquitous was both professional and supportive throughout."
Simon Tuplin, Marketing Manager. PUIG UK

"We hosted a Summer Party for over 500 guests at the Royal Academy of Arts and Ubiquitous provided 20 branded taxis for the event. This was very popular with our guests and I was extremely pleased with the level of service shown by both the taxi coordinators and the drivers. With the demands of an event of this scale, their expertise and professionalism on the night was exceptional.
Thuy Trinh, Event Manager. Insight Investment

"In Early 2006, LG became the launch advertiser for Ubiquitous Megasides, with a 3-month campaign featuring the LG U880 mobile handset on 200 London taxis.  The campaign objective was to retain our high-level advertising profile, whilst using a more cost-effective, longer-term media platform.  To measure effectiveness, we carried out awareness research, which revealed that during this three-month period LG exceeded its awareness targets for 2006.  The results confirmed for us that Megasides are a unique, cost-effective and highly visible media, which, when combined with the professional, passionate and enthusiastic service offered by Ubiquitous, delivered an excellent return on investment.  As a result of this success, in March 2007 we repeat-booked the Megaside campaign with Ubiquitous for our new handset, Shine."
John Barton, Sales & Marketing Director, LG Mobile

"We are very pleased with our Superside and Megaside campaign. My marketing and design teams have commented on the intelligent and efficient way it was managed by Ubiquitous."
Michael R Smart, Managing Director, Sagem Communications

"The objective was to increase awareness among the general public. Ubiquitous provided the ideal solution with a high profile, cost-effective campaign across major UK cities... with the added bonus of the drivers themselves being enthusiastic about the brand they carry on their cabs."
Mary-Jane Moore, Head of Marketing, Artemis Investment Management

Thanks to Ubiquitous for assisting TAP Portugal in meeting its sales and marketing goals during our recent marketing programme in London and the M25 regions. Your flexible pricing and taxi availability to suit our programme, design and budget was very much appreciated, especially with the short notice we had for you to deploying the vehicles when approvals had finally come from our joint sales & sponsor - Tourismo Portugal. Our aim was to raise the awareness of the airline, its destinations and competitive fares in our highly aggressive and price sensitive industry. My colleagues in the London ticket office commented how many more people were visiting them for fare & availability enquiries while mentioning they had seen “TAP Taxis” buzzing around London with a pricing message. Not only colleagues here, but UK visiting TAP personnel from head office had been sending messages/phone photos to friends and colleagues around the world – with one stating “The only way to travel in the air and on the ground – TAP Portugal”. We have also seen a steady rise in direct bookings to our website – fytap.com – which was also emblazoned on the taxis. In short, I believe we have gone a long way to attain our goal which Ubiquitous Taxis has played an important part. I am sure we will work again when the opportunity arises.
Graham J Irwin, Marketing Manager UK, TAP

"The taxi campaign we ran for Ange ou Demon in September 2006 was definitely a success. We had a strong print advertising campaign running at the same time, so cannot attribute results by media channel, but overall we experienced a sales uplift.Moreover, the taxis created a buzz among both retailers and our sales force, who saw them many times; a lot of customers at our counters also mentioned that they had seen our taxis.There was a high frequency of brand exposure due to the length of the campaign, which contributed to the overall success."
Kareen Lafon Levacher, Marketing Director, Givenchy UK

"The quality service provided by Ubiquitous resulted in great customer recall and a significantly increased brand presence in London. They are passionate about their work, meticulous about delivery and have an unrivalled attention to detail. We consider Ubiquitous a business partner - we plan, execute and evaluate together."
Mark Savage, Director of Group Communications, COLT